Minted, a curated design marketplace of independent artists, has seen health-related card greetings increase by 182%, with salutations including the word “health” or “well” up 14 times from last year.

Holiday photo card industry pivots in coronavirus pandemic
FOX Business, December 2020

Of the 2,000 Americans surveyed in September by Minted.com, a home-décor and stationery company, nearly three-quarters agreed that holiday cards have more sentimental value this year than in previous years.

Send Joy During a Stressful Year With a Holiday Card
The New York Times, November 2020

Demand has risen for designs that reflect sentiments during the health crisis, such as “Sending hugs from far away,” says Mariam Naficy, founder and chief executive of the San Francisco-based company.

You’ve Got Mail. The Old-Fashioned Kind.
The Wall Street Journal, April 2020

Mariam Naficy shares her entrepreneurial journey, from starting Eve.com in the late 1990s with her friend in her apartment to growing her second company, Minted, into the largest design crowdsourcing platform on the Internet.

How I Built This with Guy Raz
NPR, June 2018
AUGUST 2022

Minted Announces Direct From Artist, a Curated, Global Marketplace for Original Design Goods

Minted, the premium design goods marketplace committed to empowering independent artists and artisans, today announced the launch of Direct From Artist—an evolution of Minted’s marketplace featuring unique products created by independent artists and makers from around the world. Starting with home decor, original art, and accent pieces, with gifts to come soon, Minted has thoughtfully curated an assortment of one-of-a-kind, original and small batch goods, available at a wide range of price points for the everyday and aspirational shopper. Featuring best-in-class international makers and meticulously-sourced and expertly-crafted objects, Direct From Artist positions Minted as a holistic design resource for the modern consumer where they can discover with ease the best in global art and home decor.

MARCH 2022

Minted Announces Founding of the First Annual Independent Artist Day on April 3

Minted, the premium design goods marketplace committed to discovering and fostering the world’s untapped creative talent, will commemorate 15 years of empowering artists with the founding of the first annual Independent Artist Day on April 3, 2022. Beginning today, Minted will host a week-long celebration of independent artists, honoring their contributions to the Minted creator economy and the arts at large. The festivities will culminate in the announcement of the winners of Minted’s Fearless Optimism Challenge, a creative open-call for design that demonstrates inspiration, strength and courage across art, textiles, and stationery.

DECEMBER 2021

Minted Finds Customers Crave a Return to Tradition This Holiday Season

Minted, the premium design goods marketplace, today released new data that indicates Americans are eager to “finally” return to normal this holiday season. Minted’s data analytics team mined the text copy of hundreds of thousands of customer holiday cards sent from October through December 2021, and found that after nearly two years of social distancing, customers are seeking renewed connection with friends and family.

NOVEMBER 2021

Minted Enables Creator Community to Design Expansive Range of Products Through New Disney Collaboration

Minted, the online marketplace for premium design goods, today announced the launch of a new collection featuring Disney and Pixar characters. Minted’s community of more than 16,000 independent artists now has the opportunity to reimagine beloved Disney and Pixar characters in their own artistic styles, a testament to Minted’s talented creative community. As a pioneer in design crowdsourcing, Minted will run ongoing design competitions for artists to submit their own unique interpretations of classic Disney and Pixar properties— including Mickey and Friends, Disney Princess, Frozen, Moana, Winnie the Pooh, Toy Story, and Cars. The collaboration features artisan-designed products, spanning art, gifts, stationery, and home decor, that are officially licensed by Disney.

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