Minted, a curated design marketplace of independent artists, has seen health-related card greetings increase by 182%, with salutations including the word “health” or “well” up 14 times from last year.

Holiday photo card industry pivots in coronavirus pandemic
FOX Business, December 2020

Of the 2,000 Americans surveyed in September by Minted.com, a home-décor and stationery company, nearly three-quarters agreed that holiday cards have more sentimental value this year than in previous years.

Send Joy During a Stressful Year With a Holiday Card
The New York Times, November 2020

Demand has risen for designs that reflect sentiments during the health crisis, such as “Sending hugs from far away,” says Mariam Naficy, founder and chief executive of the San Francisco-based company.

You’ve Got Mail. The Old-Fashioned Kind.
The Wall Street Journal, April 2020

Mariam Naficy shares her entrepreneurial journey, from starting Eve.com in the late 1990s with her friend in her apartment to growing her second company, Minted, into the largest design crowdsourcing platform on the Internet.

How I Built This with Guy Raz
NPR, June 2018
MARCH 2022

Minted Announces Founding of the First Annual Independent Artist Day on April 3

Minted, the premium design goods marketplace committed to discovering and fostering the world’s untapped creative talent, will commemorate 15 years of empowering artists with the founding of the first annual Independent Artist Day on April 3, 2022. Beginning today, Minted will host a week-long celebration of independent artists, honoring their contributions to the Minted creator economy and the arts at large. The festivities will culminate in the announcement of the winners of Minted’s Fearless Optimism Challenge, a creative open-call for design that demonstrates inspiration, strength and courage across art, textiles, and stationery.

DECEMBER 2021

Minted Finds Customers Crave a Return to Tradition This Holiday Season

Minted, the premium design goods marketplace, today released new data that indicates Americans are eager to “finally” return to normal this holiday season. Minted’s data analytics team mined the text copy of hundreds of thousands of customer holiday cards sent from October through December 2021, and found that after nearly two years of social distancing, customers are seeking renewed connection with friends and family.

NOVEMBER 2021

Minted Enables Creator Community to Design Expansive Range of Products Through New Disney Collaboration

Minted, the online marketplace for premium design goods, today announced the launch of a new collection featuring Disney and Pixar characters. Minted’s community of more than 16,000 independent artists now has the opportunity to reimagine beloved Disney and Pixar characters in their own artistic styles, a testament to Minted’s talented creative community. As a pioneer in design crowdsourcing, Minted will run ongoing design competitions for artists to submit their own unique interpretations of classic Disney and Pixar properties— including Mickey and Friends, Disney Princess, Frozen, Moana, Winnie the Pooh, Toy Story, and Cars. The collaboration features artisan-designed products, spanning art, gifts, stationery, and home decor, that are officially licensed by Disney.

NOVEMBER 2021

Minted Launches New Multimedia-Enhanced Holiday Cards with Free Coordinating Holiday Websites

Minted, the premium design goods marketplace, today announced the launch of personalized Minted Holiday Websites, a first-of-its-kind innovation that integrates holiday cards with multimedia capabilities including video, photos, and text. Complimentary with a holiday card purchase at Minted, holiday websites are accessible to a sender’s friends and family by scanning a QR code printed on the card’s back. From sharing baby’s first steps to the teenagers’ choreographed music video, Minted Holiday Websites add depth and dynamism to a customer’s holiday greetings. As a digitally native company, Minted is excited to debut this new offering which brings the latest in innovation to the time-honored tradition of sending holiday cards.

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