Minted, a curated design marketplace of independent artists, has seen health-related card greetings increase by 182%, with salutations including the word “health” or “well” up 14 times from last year.

Holiday photo card industry pivots in coronavirus pandemic
FOX Business, December 2020

Of the 2,000 Americans surveyed in September by Minted.com, a home-décor and stationery company, nearly three-quarters agreed that holiday cards have more sentimental value this year than in previous years.

Send Joy During a Stressful Year With a Holiday Card
The New York Times, November 2020

Demand has risen for designs that reflect sentiments during the health crisis, such as “Sending hugs from far away,” says Mariam Naficy, founder and chief executive of the San Francisco-based company.

You’ve Got Mail. The Old-Fashioned Kind.
The Wall Street Journal, April 2020

Mariam Naficy shares her entrepreneurial journey, from starting Eve.com in the late 1990s with her friend in her apartment to growing her second company, Minted, into the largest design crowdsourcing platform on the Internet.

How I Built This with Guy Raz
NPR, June 2018
JULY 2021

Minted Debuts Its First Furniture Line Exclusively At West Elm

Minted, the marketplace that brings the best from independent artists and designers to consumers everywhere, and global design company West Elm today announced a collaboration that introduces artist-designed home furnishings exclusively to WestElm.com and West Elm stores nationwide. The Minted + West Elm furniture collection marks the first time Minted, the pioneer in crowdsourcing design, has expanded its reach into the world of furniture. The partnership builds upon the fine art collection that Minted has offered at West Elm since 2013, offering customers the opportunity to pair art and furniture from Minted’s independent artists.

OCTOBER 2020

Minted Tests First-Ever ‘Endless Assortment’ in Hard-Goods Retail

Minted, the design marketplace that uses technology to bring the best in independent design to customers everywhere, today announced a partnership with The Michaels Companies, North America’s largest arts and crafts retail chain, to offer the first in-store ‘endless Minted assortment’ of hard goods in physical retail stores across the Northeast. The inventory-free model allows customers a revolutionary amount of choice and customization, combined with the immediacy and in-person expert service of physical retail. Customers choose from a vast selection of limited edition Minted artwork to be custom-made in the size and frame of their choice, in approximately 30 minutes.

OCTOBER 2020

Minted and The Metropolitan Museum of Art Launch Design Collaboration Supporting the Arts and Independent Artists

Minted, the design marketplace that brings unique design from the best independent artists to consumers everywhere, today announced a collaboration with The Metropolitan Museum of Art. Eleven of Minted’s independent artists created holiday card and greeting card designs inspired by iconic works of art from The Met collection. A portion of every purchase will support The Met, which recently reopened its doors to the public, as well as the independent artists from Minted’s community who created the designs.

SEPTEMBER 2020

Minted Launches Notes of Gratitude Collection to Benefit World Central Kitchen

Minted, the design marketplace known for bringing unique design from the best independent artists to consumers everywhere, today announced the launch of its Notes of Gratitude collection benefiting World Central Kitchen, a nonprofit organization that uses the power of food to heal communities and strengthen economies in times of crisis and beyond. As we collectively navigate these unprecedented times, Minted invites consumers to use the power of a handwritten note to express gratitude, send a message to a loved one, and journal your thoughts, all while supporting your local community.

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