Minted’s Follow Your Passion Tour an action-packed art adventure

Written by Amy Schroeder & Easter Kim

Three days. Three cities. Dozens of artists. One huge surprise. That’s the condensed version of our Follow Your Passion Tour, in which Minted Founder and CEO Mariam Naficy and her team traveled from California to celebrate the art and design worlds of Austin, Nashville, and Miami, August 23–25. During our action-packed 24 hours in each city, we explored art hot spots, enjoyed discussions with local Minted artists, and celebrated in the evenings with gallery events showcasing artists’ original work and Minted Art prints.

Now that we’ve returned from the whirlwind tour, our feelings are a mix of inspiration and compassion. We loved talking with the artists who create Minted art and design, and we learned so much by experiencing their cities firsthand. But shortly after we returned to our San Francisco headquarters, Hurricane Harvey reared its head in south Texas, touching too close to home for a number of Minted artists. 

“The Minted team and I are saddened by the grave impact of Hurricane Harvey on Texas,” says Mariam. “We are thinking of our friends there. In honor of our visit to Texas for the Follow Your Passion Tour, we donated $5,000 to American Red Cross and we encourage everyone to donate. You can find a list of places to donate here.”


Minted artists Erin Hodges of Fig and Cotton and Megan Davis of Toast & Laurel gave Mariam Naficy and team a tour of the Austin art + design scene, including the Hope Outdoor Gallery pictured above.

(Above) Mariam Naficy talks with Austin area Minted artists at Hotel Saint Cecilia on August 23, before the art gallery event. (Below) We showcased works by Texas Minted artists at Hotel Saint Cecilia in Austin.

Luckily for Maja Cunningham, a Minted artist who traveled from her home in Ft. Worth for the Austin event at Hotel Saint Cecilia on August 23, her town merely experienced more rainfall than usual. “It’s heartbreaking to see what’s happening in the south,” Maja said. As for the Austin art event, Maja found it inspiring, informative and “simply beautiful,” saying that she enjoyed talking with Texas Minted artists and meeting Minted team members in person. “The future of Minted looks bright, and I can’t wait to see what we can accomplish together. This unique community of independent artists is an incredible source of inspiration.”


Blogger Camille Styles (@camillestyles) attended the Austin Follow Your Passion gallery event and posted this Instagram shot, writing “Art + wine at @hotelsaintcecilia with my @minted friends tonight.”

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Throw a Hot Cocoa-Themed Party this Holiday Season

Whether you’re planning to host a holiday tree-trimming party, kid’s birthday celebration, or even a wintry-themed bridal or baby shower, we love the idea of a cozy hot cocoa theme. The party-throwing geniuses over at Happy Wish Company were so inspired by Minted’s “Hot Cocoa Bar” holiday invitation that they created this very merry hot chocolate party. Keep reading for their tips on how to recreate it at home.

Holiday Party Idea: Hot Cocoa

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Minted Parties: Cardboard Box-Themed Birthday Party

Susan Hutchinson of the wonderful blog Fleurishing recently threw the most amazing party for her twins’ Henry and Marie’s third birthday. Her family was in the midst of a big move (read: totally surrounded by boxes!). But instead of skipping a party this year, she turned the boxes into a fabulous cardboard box-themed birthday bash. We asked her to share all of the party details.

Cardboard Box-Themed Birthday Party IdeasSusan chose “Cardboard Box” invitation by Lehan Veenker for Minted for her twins’ birthday party.

Cardboard Box-Themed Birthday Party Ideas

This is genius! How did you come up with the birthday party theme?
We’re in the midst of a move and are surrounded by boxes! I honestly was leaning towards not doing anything this year. But then I had a light bulb moment and couldn’t believe my luck when I found the “Cardboard Box” invitation by Lehan Veenker for Minted—that sealed the deal, it was too perfect. It simply had to be done.

Where did the party take place?
At our (still empty) new place—an industrial loft in an old knitting mill factory (circa 1895).

How did you make those amazing cardboard structures?
My husband Parker made them—he’s amazing! I researched online and found some pretty cool ones, both commercial and homemade, as inspiration. Ours ended up being pretty unique, though, thanks to his imagination and brilliant engineering! It took him about three late nights after work to craft them. He reached a new level of rockstar daddy status.

Cardboard Box-Themed Birthday Party Ideas

How many guests attended?
We had about 10 adults and 13 kids… our closest friends and their children!

What were everyone’s reactions to the party?
The kids’ reactions were the best, of course—seeing their faces light up with delight was such a treat. The best part was when we passed out (washable) markers and told them to go wild decorating and drawing on the boxes.

Cardboard Box-Themed Birthday Party IdeasThe party menu included cardboard-colored snacks like graham crackers, square-shaped pretzels, and a homemade croquembouche that Susan made out of 200 donut holes!

Creative Kids' Birthday Party Ideas: Cardboard Box ThemeFor party favors, Susan gave each child in attendance a copy of the book Not a Box, about a clever rabbit with a knack for imagining brilliant cardboard creations.

Creative Kids' Birthday Party Ideas: Cardboard Box Theme

Photos: Courtesy of Susan Hutchinson of Fleurishing

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Minted Parties: “Where the Wild Things Are” Halloween Bash

Happy Halloween! Isn’t it so great that it falls on a Friday this year? Halloween is one of our favorite holidays—no pressure, no gift giving, no traditions, just fun, costumes, and endless creative possibilities. Which is why we love this low-key backyard Halloween bash thrown by Jen Pinkston of The Effortless Chic—it’s full of clever “wild things” costumes, delicious food, and (of course!) creative Minted party decor pieces.

Read on to see all the adorably dressed-up “wild things” and all the party details…

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Sunny Party

By Mariam, CEO and founder of Minted

I recently threw a 6th birthday party for my daughter, Sabine, up in Calistoga, about an hour and a half north of San Francisco.  Sabine is crazy about ponies, and I thought it would be fun to have a combination pony and petting zoo party.  I asked the wildly talented Carrie O’Neal, a member of Minted’s design community, to come up with an invitation and matching party décor items.  I loved her bold red design – playful, fun, colorful, and great for guys or gals.

As inspiration, I thought of a party in a meadow, sort of what I vaguely remember the 1970s were like… sunny, relaxed, and people in fields with flowers in their hair, like the Syracuse, New York summer camp I was at in 1976 or like the famous Coca-Cola TV ad (“I’d like to teach the world to sing…”).

Keep reading to see more!

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