Top 10 Tips for Preparing a Design for Minted Foiling

Written by Emily Heaton, Olivia Goree, and Jocelyn Mock

Foil-pressing has been a specialty printing method for years, but is gaining in popularity. The traditional techniques haven’t changed much since the development of this printing method in the late 1800s. Heat, pressure, metal dies, and foil film are used to stamp an impression on paper after the digital elements are printed. Though the stamping process is slightly more automated than it used to be, operators still make manual adjustments to the press to create an even impression for every design. Depending on the size of the foil area, the pressure and temperature of the metal dies may vary across designs; however, a single pressure and temperature need to be applied to each individual design.

This foil-pressed Holiday Card, “Wonderfully Merry” by Annie Mertlich of Wildfield Paper Co. is a great example of a foil-pressed design that prints well. The lettering provides a solid area for foil adhesion while maintaining a hand-drawn feel.

In order to optimize your design for the unique process of foiling, here are the top 10 insider tips to keep in mind while designing foil-pressed designs for Minted:

1. Keep in mind that foil elements may shift up to 1/32’’ (or 0.03125”) in any direction due to the nature of the foil-pressing process.

2. Thin / small foil elements should have a stroke of at least 0.25 pt stroke to ensure proper foil adhesion to the paper.

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15 questions to prompt stationery design critiques on Minted

When asking for constructive criticism from Minted artists, there are varying schools of thought. Some artists prefer to ask broad questions, while other artists prefer to drill down to a specific point.

Longtime Minted artist Phrosné Ras shared her advice on generating critiques. “If you feel something is not working in your design, you should have some idea where the problem is,” says the artist known for hand-drawn elements. Same goes for providing feedback to others—aim to be the opposite of ambiguous. Thoughtful observations and pointed suggestions for improvement are more helpful than saying, “I don’t love it.”

This is an example of how Minted artist Melissa Casey asked for feedback on her submission to the What a Bright Time Foil-Pressed Holiday Photo Card Quickfire Challenge in April 2018. She created a poll to share several versions of the design and asked the question, “My thought with this one was to make it more of an art piece and not so much of a card. I therefore blended the text into the design. Do you think it works or should I make the text more obvious?” Her approach generated a significant number of critiques from fellow Minted artists.

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Special Prize Winners: Bundle of Joy Birth Announcement Challenge

Announcing the Special Prize winners of our Bundle of Joy Birth Announcement Challenge! New parents come to Minted to help share the most special and exciting of news with friends and family – the birth of their little one. We looked to you, our talented Minted community of artists to create designs as unique and special as this precious milestone. Congratulations winners!

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Font Award Roundup: Special Prize Winners

Announcing the Special Prize winners for our Font Awards! These awards are for designs that introduce new fonts and use them in a visually interesting and differentiated way. We’re always looking to the community to help us surface fresh new fonts to add to our Minted Font List. If you have a vision for an amazing design that uses a font that’s not in our font library, feel free to use it in your submission. You can read more about Minted fonts here. A huge congrats to all the winners!

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