Chicago-based Minted designer Carolann Belk Parran of Pink House Press shares her vision and the creative process behind her hand-lettered wedding invitation “Joyful.”
What was the inspiration behind this design?
I was in the middle of planning my own wedding, so I thought about what words I would want my guests to associate with my wedding from the moment they opened their invitation. I knew I wanted to do something fun with typography, so I decided to give the word “joy” the most prominent and central role so that the happiness of the couple could really come through.
Describe your creative process – from initial idea to end result.
Knowing that I wanted to do something typographic for this design, I first decided on the wording and which words to make most prominent. I sketched out the design making the words “joy” and “marriage” largest, and filled in the empty spaces with the floral filigree. To finalize the design, I scanned in the words and floral pieces that I wanted hand-lettered, and positioned complementary fonts for everything else.
What are some challenges you faced as you were designing?
I wanted my hand lettering to look clean and smooth because I was mixing it with fonts, and that’s always difficult when moving from pen and paper to digital. I used the help of my Wacom tablet to digitize this design, but just purchased an iPad Pro and am excited to play with that to make the digitization process easier in the future!
Describe the type of bride or wedding you imagined this design would complement?
I envisioned this invitation for a sweet Southern belle whose spirit exudes the title of this design, “Joyful.” And with such a long season for outdoor weddings in the South, the floral-inspired filigree would perfectly suit an outdoor celebration (like my own!).
What wedding trends do you love right now?
I love that more and more couples are breaking from tradition or are putting a new spin on an old tradition to make their day more personal. And now that guests tend to be more spread out and have to travel farther for weddings than in the past, I love adding in a little local flavor in the form of wedding favors, décor, welcome bags, or food and drinks!
Tell us about your workspace.
I was excited to get my very own home office when I moved to the Chicago area last year! I now have lots of storage space for my printers and presses, and a large desk where I can spread out my pens, brushes, and tablets. But realistically I usually meander over to the couch to work by the TV.
How did you come to design for Minted?
I had heard about Minted through the grapevine and knew they held design challenges, so when I had a little spare time from my then-day job I decided to submit a little watercolor illustration I did on a Sunday afternoon. I always think the best worst thing to happen in my Minted experience was that this very first entry got picked, because it made me think that winning challenges would be easy (spoiler alert: it wasn’t!).
More from Pink House Press:
• “Joyful” wedding invitation
• “Evergreen Wishes” holiday card
• Carolann’s Instagram
More from Minted:
MORE AFTER THE
• Wedding Invitations
• Save the Date Cards
• Wedding Websites