Contest: $1,000 from Minted and Schoolhouse Electric

UPDATE: Congratulations to our winner – Kelly Witmer!

Just moved into a new place? Or maybe you’re ready to refresh your wall space? Either way, we’ve got something just for you! Minted partnered with one of our favorite home brands Schoolhouse Electric for this $1,000 giveaway. To enter, show us what your dream wall would look like! Hop onto Pinterest and start pinning your favorite pieces from Minted and Schoolhouse Electric that you’d use to create your dream wall. Keep reading for the full contest details

How to Enter:

1. Follow @Minted and @SchoolHouse on Pinterest for some serious wall inspiration.

2. Create your own board titled “Minted + Schoolhouse Electric – My Dream Wall.”

3. Pin 5-10 images of Minted art and Schoolhouse Electric lighting onto your board to show how you envision your dream wall.

We’ll announce the winner with a special pin on the “Minted + Schoolhouse Electric – My Dream Wall” board. This contest begins October 26th, and ends on November 2, 2015, so get pinning! Good luck!

Click here for the official rules for this contest.

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Minted Pinterest Contest Rules

OFFICIAL RULES: Minted Gift Lift Pinterest Rules

1. PROMOTION PERIOD:  The Contest begins at 12:00:00 a.m. PST on 11/21/2015 (“Start Date”) and ends at 11:59:59 p.m. PST on 12/06/2015. (“End Date”).

2. ELIGIBILITY: The Contest is open only to residents of the continental United States of America or the District of Columbia, who are 18 years old or older at time of entry.  Entrants will need to have an account on minted.com and www.pinterest.com in order to participate in the contest.  The Winner of the Minted Gift List will be published on the Minted Gift List Board, upon which they will have 48 hours to contact donna@minted.com to claim their prize. This contest is void where prohibited by law.

3. SPONSOR: The sponsor of the Contest is

Minted, 747 Front Street, San Francisco, California, 94111

 

4. HOW TO ENTER:

How to Enter:

1.         Follow @Minted on Pinterest for your creative Holiday gifting inspiration.

2.         Create your own Pinterest board, titled “My Minted Holiday Gift List”.

3.         Pin at least 10 Minted Holiday items you’d love to gift your loved one’s (or yourself), including the official Minted Holiday Pin.

4..         Confirm your entry by email pintowin@minted.com with a link to your board. 

Multiple entries are encouraged, however only one entry per entrant will be chosen as a finalist.

Entries and Likes made on another’s behalf by any other individuals or any other entity, including but not limited to commercial contest/Contest subscription notification and/or entering services, will be declared invalid and disqualified for this Contest. In the event a dispute regarding the identity of the individual who actually submitted an entry cannot be resolved to Sponsor’s satisfaction, the affected entry will be deemed ineligible.

Entries and Likes that do not meet the Pin specifications, or description specifications, or otherwise do not comply with the Official Rules herein may be disqualified. Any attempted form of entry other than as described herein is void.  No Pin may be obscene, pornographic, violent, or offensive in any manner, or in any other way not suitable to be published.   Sponsor will determine in its sole discretion, what constitutes a valid entry.

SELECTION OF WINNERS AND PRIZES

5. WINNER SELECTION: After contest deadline, all entrants that have submitted their Pinterest boards via email will be entered into a random draw for the prize. Winner will be announced via Minted My Gift List Pinterest Board.

6. ODDS:  The odds depend on the total number of entries and then total number of likes each finalist receives.

7. PRIZES: Minted will award a $1000 credit. All other incidental expenses not mentioned herein are the responsibility of the potential prize winner.  Prize is not transferable or redeemable for cash. Sponsor reserves the right to make equivalent substitutions as necessary, due to circumstances not under its control.

8.  TAX OBLIGATIONS:  Winners are responsible for reporting and paying any and all income, sales or excise taxes that may apply to accepting prizes; Minted is not responsible for and will not pay any such taxes.  Winners will be required to complete a W-9 Tax Payers form request for Identification.

9. NOTICE TO WINNER: Attempts to notify potential winners will be made via the Pinterest board. Minted is not responsible for e-mail, telephone or other communication problems of any kind. If a potential winner does not respond within forty-eight hours of the first notification attempt (or such shorter time as exigencies may require), or if the prize or prize notification is returned as unclaimed or undeliverable to such potential winner, such potential winner will forfeit his or her prize and an alternate winner may be selected.

10. VERIFICATION OF WINNERS: Potential winners may be required to execute a Submission license or assignment, affidavit of eligibility, liability release, and (where imposing such condition is legal) a publicity release. If any potential winner fails or refuses to sign and return all Prize Claim Documents within seven (7) days of prize notification (or such shorter time as exigencies may require), the winner may be disqualified and an alternate winner may be selected.

In the event a winning entry is discovered to be invalid for any reason whatsoever or the person who submitted the winning entry fails to comply with these Official Rules prior to delivery of the prize, the prize may be forfeited and awarded to an alternate winner.

11. PUBLICITY:  Acceptance of a prize constitutes winner’s permission for Minted to use such winner’s name, and address (city and state) for advertising or publicity purposes, worldwide, and in all forms of media now known or hereafter developed, in perpetuity, without further compensation.

GENERAL LEGAL TERMS

13. LIABILITY  RELEASE By entering, all participants and/or entrants release the Sponsor from and against all claims and damages arising in connection with each entrant’s participation and/or entry in the Contest and/or his/her receipt or use of the Prize awarded in this Contest.

14. REPRESENTATIONS AND WARRANTIES; INDEMNIFICATION: Each entrant hereby agrees to indemnify and hold the Contest Entities harmless from and against any and all third party claims, actions or proceedings of any kind and from any and all damages, liabilities, costs and expenses relating to or arising out of any breach or alleged breach of any of the covenants, representations and warranties of entrant hereunder.

15. PLAY FAIR.  Minted reserves the right, in its sole discretion, to disqualify from the Contest, and ban from any future promotions, any person it believes to have intentionally violated these Official Rules, or to be acting in an unsportsmanlike or disruptive manner, or to have tampered with any element of the Contest without notice to the disqualified or banned person.  Minted reserves the right to suspend or cancel the Contest or modify these Official Rules as necessary for any reason or as required by applicable law.

16. CALIFORNIA RULES.  All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules or the rights and obligations of entrants and Minted in connection with the Contest shall be governed by and construed in accordance with the laws of the State of California without giving effect to any choice of law or conflict of laws rules or provisions. Any legal claims arising out of or relating to the Contest or these Official Rules must be brought in the federal or state courts located in San Francisco, California.

17. BY ENTERING THE CONTEST, EACH ENTRANT AGREES:

(A) TO BE BOUND BY THESE OFFICIAL RULES and by all applicable laws and all decisions of Minted and the individual judges which shall be binding and final;

(B) TO WAIVE ALL OF HIS OR HER RIGHTS TO BRING ANY CLAIM, ACTION, OR PROCEEDING AGAINST ANY OF THE CONTEST ENTITIES.

18.  LIABILITY. This Contest is in no way sponsored, endorsed or administered by, or associated with Pinterest. All entries submitted are the property of the Sponsor.

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DIY: Simple Halloween Spider Headband

Written by Sara Albers and Melissa Fenlon of Alice & Lois

Do you have 10 minutes? Because that’s all it takes to make this super simple Halloween headband. If you’re anything like me, I put most of my Halloween energy into the kids. So when it’s time to show up at school with treats, I never have a costume ready for myself. But not this year! I’ll be accessorizing with this creepy-crawly headband. It’s quick and easy to make—all you need are a handful of supplies and you’re good to go.

Click through for instructions on how to make this headband…

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Shakespeare-Inspired Spell Favors

“Double, double toil and trouble; Fire burn, and caldron bubble…”

Conjuring up a spooky Halloween dinner? Just add these Shakespeare “spell” favors inspired by lines from Macbeth. We took basic Halloween sweets and gave them a frightening twist with simple packaging and a printable label. Offer them up as macabre party treats straight out of Macbeth’s Act Four.

shakespeare inspired halloween favors

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DIY: Paper Lantern Skulls

Written by Kathleen Ballos of  Snowdrop & Co

I’ve always loved decorating Halloween, but the gory and creepy decor you see a lot this time of the year has never been my cup of tea. Enter these super-simple paper lantern skulls! They’re so quick and easy to make, you’ll be able to whip up a bunch of them in time for Halloween.

Paper Lantern Skulls
Paper Lantern Skulls

Click through for the step-by-step instructions

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How to Promote Your Artist Store Beyond Social Media

Written by Amy Schroeder

October is the perfect time to prepare your Minted Artist Store for the holiday shopping season. To make a memorable first impression, we recommend completing your Store merchandising and marketing by Halloween. This is when holiday catalogs begin to hit mailboxes, and consumers start thinking seriously about their holiday cards and gifts. By mid-November, momentum is really building, and the 10 days immediately following Thanksgiving are the biggest shopping days of the year.

Social media is a tremendous way to build your brand and promote your Store, but you don’t have to stop there. Personal websites and blogs, events and tradeshows, email newsletters, and print collateral are great opportunities to promote your Store beyond the social stratosphere. Let’s take a look at some of the creative ways to promote your Store all year round.
Personal Websites
Your personal Website is one of the best places to define your personal artist brand and serve as a home base to all of your marketing, including your Artist Store, social media, articles in the media about you, a blog (if you have one), and more.

Minted artist Carrie O’Neal is redesigning her site, but wants to make sure that she was armed and ready for the holiday season. Her solution? She created a temporary landing page that provides her contact info and a “SHOP” link that directs viewers to her Minted Artist Store. “My landing page matches the branding of my Store,” says the Ohio artist.

Renee Pulve of Smudge Design promotes her Minted products in the header photo of her homepage and links to her Minted Artist Store via the top “Shop Stationery & Art” button on her personal site’s righthand sidebar. Each quarter, Renee spends about three hours updating her site, usually just before the upcoming season.

To create a cohesive look on her personal site and Artist Store, she uses the same logo and portrait on both platforms. “I know it’s easy to fall into the trap of following the pack for imagery and style, so I concentrated my Minted Artist Store and site on the creative elements that set me apart—watercolors and sketching,” she says. “You can also access my Tumblr through my site, which includes postings about featured work with links back to my Store.”
Blogs
If you love creating content, blogs are a great platform for telling your story via images and words—especially if you’re prolific and want to go deeper than, say, one line of copy on social media. Like your personal site, blogs are a great way to link to your Minted products and your Minted Artist Store, within the context of an interesting article. If you’re considering building a blog, read “The 10 Best Blogging Platforms Available for Free” to help you select the right platform for you.

Andrew McClintock promotes his Minted Artist Store on his blog, bigorangedrink.com. The Austin, Texas, artist covers the stories behind his art and creative process, such as his trending “A Deer Friend” print, below. His blog article opens with, “It’s not every day a 200-pound wild animal watches you eat spaghetti.”

Artist Erika Firm considers her blog, erikafirm.com, to be one part editorial content and one part mini art portfolio. She uses her blog to showcase licensing projects, artwork, and passion projects. She also uses her blog to remind friends, family, and fans to vote for her work in Minted Design Challenges and includes small banners in the sidebar to direct visitors to her Minted Artist Store.

Events and Tradeshows

If you sell or promote your work at art and craft fairs or industry tradeshows, share your Artist Store information so customers know they can order a variety of formats of your work. Place an email sign-up sheet at your booth and follow up with customers to thank them for stopping by and sharing a link to your Store.

Jessica Tree of The Social Type says The National Stationery Show is the most impactful way to expose her company brand and products to the out to the stationery industry. The Social Type is planning to share their work in pop-up shops during the holiday sales season. “It’s important to collaborate and network,” Jessica said. “You’d be surprised how communication among like-minded people can create new opportunities.”
Email Newsletters and Promotions

Email is still one of the most effective ways to promote your business and drive sales. Create a newsletter to spotlight your latest Challenge-winning work and self-launch products on your Minted Store, and include interesting updates and photos about your creative process.

Many creative small businesses use email template programs such as MailChimp to build their content and manage their lists.

A fall email promotion from Moglea

Print Collateral and Business Cards

The Social Type sends retailers and NSS attendees a pre-show mailer, both online and through snail mail. In 2015, they hosted a happy hour at our booth, and offered additional show specials. “This was a great way for us to socialize and network with retailers and people in the industry,” Jessica says.

Erika Firm takes a creative approach to business cards, which are letterpressed in grey ink in bulk, then hand finished with paint for a unique look. “I paint a few dozen a time, usually before a show or event—some people even collect them,” she says. “They’re a good conversation piece and the little details are a subtle reminder that my work is handmade.”

We’d love to hear from you. What do you think are the best ways to promote your artist brand and Minted Artist Store? Share your thoughts in Comments below.


About the Author: Amy Schroeder, Minted’s Community Content Manager, founded Venus, the magazine about women in the arts and DIY culture, and has written for Etsy, West Elm, and NYLON. Connect on Instagram @thevenuslady.

This is the sixth article in our 2015 Minted Holiday Playbook for Artist Stores, a one-month program designed to teach artists how to better merchandise, market, and sell their work. Stay tuned to the Community>Resources section of Julep for more.

RELATED ARTICLES & RESOURCES
What Are the Best Social Media Platforms for You?
9 Ways to Build a Social Media Following
Minted’s 7 Tips for Creating a Unique Artist Brand
How To Merchandise Your Artist Store for the Holidays
10 Tips for Taking Great Photos for Your Artist Store

Published October 20, 2015 • Learn how to become a Minted artist here.

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Five-Minute Halloween Costume: The Gold Medalist

Sometimes you need to pull a costume together, fast. But that doesn’t mean you have to settle for leftovers in the costume aisle. Chances are you already own everything you need to dress up like a champion gold medalist.

easy halloween costume ideas

Click through for the details on this easy, last-minute Halloween costume idea

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What’s the best career advice you’ve ever received?

Advice is like a train. You can take it or leave it.

For the launch of our #ArtistAdvice series, we asked Minted artists Tanya Lee of Frooted Design and Eric Beckett of GeekInk to share the best career advice they’ve ever received. Luckily, it shaped their paths for the better.

Stay tuned to the Community>Resources section of Julep. For upcoming editions of #ArtistAdvice, we’ll take a deeper dive into advice ranging from artistic techniques, personal branding, and life-changing insights.

Tanya Lee of Frooted Design
Orange County, California

Think of your computer as just another tool. If you always begin there, then what you can or cannot do on the computer limits your full creative potential.

Practically speaking, this means I usually begin a project by writing word lists, sketching, or experimenting with new mediums. Sometimes it means taking a step back and just hanging out with my family, who often proves to be my best inspiration. For example, “Splash-o-saurus” was inspired by spending the summer swimming with my dino-loving 5-year-old son).

(Right) “Splash-0-Saurus” Art Print by Frooted Design

Peace on Earth’s Globe” Business Holiday Card by Frooted Design


Eric Beckett of GeekInk
Los Angeles

In the middle designing an invitation for a Minted wedding Design Challenge, my wife walked in and saw that I was working on a floral-themed wedding invite. In a confused voice, she asked, “Why are you trying to do florals? That’s not your style.”

That one small question made me stop and really think about what I was doing. My florals were horrible, and I realized that the key to me being a successful designer wasn’t in trying to do what other successful designers were doing, but to find what I could do better. It freed me from the stigma that “florals always win,” and I was able to think outside the box and design what I thought looked cool. Sometimes the best advice isn’t advice at all, but simply asking the right questions. The next day, I started working on my Antique Lines design, and to this day, it’s still one of my favorite creations.

Antique Lines” Foil-Pressed Wedding Invitation by GeekInkDesign

Merry Little Lines” Holiday Card by GeekInk Design


What’s the best career advice you’ve received? Share your answer in Comments below and on social media with the hashtag #ArtistAdvice.
This is the first edition of Minted’s #ArtistAdvice series. Get a glimpse into more Minted artists’ lives in our #WhatInspiresMe series:
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9 Ways to Build a Social Media Following

By Meighan O’Toole

Building an audience and creating community can feel like an enormous task when you look at it broadly. One could get the idea that a social media audience should be thousands deep—but that’s not always the case. In fact, the most important thing about creating an online following is the engagement you cultivate from the followers you do have.

While building a following takes time, laying the foundation for a highly engaged audience only takes converting one follower at a time. So while you may only have a handful of followers now, that doesn’t mean you can’t build upon your current following and develop a strong and robust community starting today.

Here we cover basic tactics to focus on while building an audience on social media.
People” by Heather Marie
1. Be Authentic and Share Your Voice
Just be yourself. People are tired of being sold to on social media. Write captions that are real and authentic, and truly represent your brand and your process. In the highly curated perfect world we live in, people crave authenticity. Let your followers get to know you. Show bits of your life, and behind the scenes. They’ll follow you for it!

Brandy Brown of Marabou Design shares a great shot of her daughter on Instagram.

2. Make Yourself Findable

Don’t make people guess or search for you—let them know exactly where to find you. It should go without saying that social media accounts should be accessible on your website, but don’t stop there. There are many other places for potential followers to find you.

Your email signature, newsletter, and blog or personal site should direct potential followers to your social media accounts and your Minted Artist Store. Add your most active social account to your business card. This is key for when you’re speaking with someone in person—hand them your card and tell them where they can find you. Promotional paper products such as hangtags, postcards, and notecards should spell out exactly where your clients can find you. Pinterest, Facebook, and Google+ offer areas within your profile to plug in other social media accounts. Utilize these to point followers to your other accounts.

Everyone is part of your potential audience, and it only takes a few seconds to tell them how to find you.

3. Make a Strong First Impression

Studies have shown you have a few seconds to capture someone’s attention online, so it’s imperative that your accounts tell your story succinctly. Profile images should match across all platforms so you’re easily recognizable. It’s best to use the same (or at least very similar) username across all platforms for consistency. You can change your username on most social networks, so you could change that regrettable “@bonjovi4ever” username to one that reinforces your real name or your artist name. Using the same handle on all social networks will save you space in your advertising. Rather than listing a different handle for each network, you can say “follow @minted on Instagram, Pinterest, and Twitter.”

Where it’s offered, choose a cover image that represents your brand (Twitter, Facebook, and LinkedIn all offer cover images.) For brand consistency, you may want to use the same cover image that’s featured on your Minted Artist Store. Fill out your bio using keywords (like “artist and illustrator in Detroit, Michigan”) so your accounts are easily searchable.

Pro Tip: If you have dormant social accounts (perhaps Twitter is no longer your cup of tea but you still have the account), make sure all of the above are up to date on these accounts, and your bio and most recent post points possible followers to your most active account.

Amy Moen uses the same logo on her Tumblr that appears on her personal site, amymoenart.com.

4. Engage, Engage, Engage

The key to creating a supportive community online is responding to comments in a timely manner. Building a captivated audience rests on demonstrating that you hear them. Responding to followers takes a few seconds, and could gain you a follower for life. Engage with followers within 24 hours. Social media is a 24/7 game, and while no one expects you to respond immediately every time, there is an expectation of timeliness.

Responding to comments in an authentic way shows your audience that you’re interested in them and that you appreciate the time they spend to support you. They’ll recognize and respect you for your response, and will continue to engage with you because of it. Social media is a two-way street, and followers know that now more than ever.

5. Follow Back, Share, and Spread the Wealth

While you don’t need to follow everyone who follows you, it’s smart and spreads goodwill to follow others within your community and industry, especially those who have followed and supported you. Everyone has their own guidelines as to why they follow someone, but it’s important to pay attention to this aspect of community on social. Be aware of who your supporters are. If they have continually shared and bought your work, following, liking, and commenting on their content is a great way to say thanks and build a relationship that could become a true brand evangelist.

You’re part of a strong community on Minted—who are some of your favorite fellow artists? Team up with your friends and colleagues and share, like, and comment on each other’s posts. Offer to do Instagram takeovers (where you take over their account for one day) for fellow artists, spread the word on Twitter or Pinterest about their work and products, share their Facebook posts to your page. Not only does this give you more content to work with, it spreads the wealth of your fellow artists.

Tag brands and products that you use in your daily life along with bloggers and publications you follow on Instagram, Twitter, and Facebook. Some of these other brands and content producers may regram, retweet, or repost your content, which are great ways to get your content out there and attract more followers.

6. Diversify Your Content Across Platforms

Give followers a reason to follow you across all of your social platforms by offering interesting and dynamic content that isn’t the same thing you’ve cross-posted everywhere else. If you don’t have time to create completely unique content across platforms, you can repurpose the same or similar photos from a scene or story, and alter the copy.

Post behind-the-scene peeks, special discounts, giveaways, or exclusive looks at works in progress to specific accounts. We’ll share special holiday discount codes with artists with Minted Stores via email soon—offering your followers Minted discounts will be a good way to spread news about your Store and offer something fun and unique.

While it may seem daunting, offering varied and compelling content is possible if you take time to plan. Experiment with different types of content to make your voice unique. Providing diverse content encourages your audience to not only be loyal to you but also sets you apart.

Read “6 Tips for Creating Engaging Social Media Content” to develop other ideas for unique content.

7. Make Your Content Discoverable With #Hashtags

Using hashtags in your posts on Twitter, Instagram, Facebook, and Pinterest helps people discover your content when they’re searching for topics they’re interested in, and essentially attracts new followers.

SocialMention shows trending hashtags, and Trendsmap is a fun tool that allows you to see which hashtags are popular by geographic region. Monitoring hashtag tools help inspire content ideas and make your posts more discoverable. In this screencap, you can see that #thanksgiving is trending in Canada, which makes sense since it was taken on the day that Canada celebrates Thanksgiving (October 12, 2015).

A few hashtags that are used by Minted and our artist community:

  • #mintedartist: posts about artists
  • #mintiespotting: spotting your fellow Minties covered in the press and blogosphere
  • #whatinspiresme: Minted asks its community to share your sources of inspiration
  • #artoftheday: a huge worldwide feed of art
  • #detroitartist: (replace with your city, state, or country) tap into your local arts community
  • #minteddesignchallenge: share your challenge submissions
  • #mintedweddings, #mintedholiday, #mintedart, #mintedhome, #mintedbaby, #mintedkids, #mintedfabric: Minted product categories

Pro Tip: If you don’t want to clutter your Instagram copy with too many hashtags, upload your image and caption, and then post a second comment beneath your caption that includes your hashtags. This comment will be hidden from view once there are multiple comments on your post. Use a notes app to save your hashtags so you can cut and paste easily.

Add the hashtags as a comment within a few minutes of uploading your image and no later; otherwise, you’ll miss the opportunity to get your image at the top of the particular hashtag feed. Instagram allows up to 30 hashtags per image, and you can only tag your own posts. While others may add hashtags to your images, these do not show up in the hashtag feeds.
8. Be Dependable and Stay on Brand

People like reliability, and social media is no exception. Don’t disappear for days or weeks at a time and then suddenly flood your timeline or post one link on Facebook per month. Not only will algorithms ignore your activity, people may not remember who you are or why they followed you.

Pro Tip: you can pre-schedule posts on Facebook, Tumblr, and Twitter. Prepare a week’s worth of posts in one sitting, then set the date and time that you want them to be published.

  • Facebook Brand Pages allow you to schedule a post (click the pull-down menu next to the “Publish” button when you publish a post).

  • Tumblr allows you to schedule posts (look for the option when you publish a post)

  • Hootsuite is a tool that allows you to schedule tweets for Twitter

Post consistent content that aligns with your particular message and aesthetic. You may not consider yourself a “brand,” but you do have a style that people have chosen to follow you for. Stay on brand as it were—your followers have chosen to follow you for a reason, so give them what they came for.

Stay consistent with your posting activity so your followers not only get to know you, but depend on your content.

Portland artist Alicia Schultz of Vine & Thistle is a good example of showing a cohesive brand on her Instagram.

9. Look Outside Social Media

Go beyond your own feeds to find your community. Join Facebook groups, Twitter chats (one of my favorites is Caitlin Bacher’s #CreativeBizChat), and Pinterest Boards. These are all great ways to connect with other artists and build your following.

But don’t just look for community online—seek out groups that meet in person to connect with other like-minded individuals. Academy of Handmade is a great group of makers and artists that meets in California and is expanding elsewhere. Reach out to your local community as well. Is there a small boutique you admire? A creative workshop center? A craft store? Approach them and see if they’re open to partnering with you on social media. Discuss doing an Instagram takeover of their feed, or a giveaway of one of your prints.

Building a following takes time, energy, and a little experimentation. Have fun and enjoy the process. Think outside the box! Follow your gut and be true to yourself. But above all, get to know your community because without them, where would you be?

Meighan O’Toole is a digital strategist empowering creative businesses online through social media, content creation, and cultivating community. Connecting people to technology to help make their work and personal lives easier and more enjoyable is her passion. She lives and works in Boston. Follow her on Facebook, Twitter, Instagram, and Pinterest.


This is the fifth article in our 2015 Minted Holiday Playbook for Artist Stores, a one-month program designed to teach artists how to better merchandise, market, and sell their work. Stay tuned to the Community>Resources section of Julep for more.

RELATED ARTICLES & RESOURCES
What are the Best Social Media Platforms for You?
Minted’s 7 Tips for Creating a Unique Artist Brand
How To Merchandise Your Artist Store for the Holidays
10 Tips for Taking Great Photos for Your Artist Store

Published October 15, 2015 • Learn how to become a Minted artist here.

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Calligraphy Halloween Drink Labels (Free Printable!)

Written by Lauren Saylor of  A Fabulous Fete

Just because it’s Halloween doesn’t mean you have to resort to the gory decor found at all of the party stores. It is possible to have a pretty Halloween party! Start with a softer color palette but be sure to throw in a few creepy touches so it’s not just another cocktail bash with your pals.

Halloween Decor IdeasPrintable Halloween Labels

My local market had these fantastic “fairytale” pumpkins everywhere and I just could not resist. Their muted tones inspired this fresh palette and simple drink labels that are perfect for a chic Halloween cocktail party. Paired with moss, some succulents, and a selection of mix-and-match glass bottles, you can recreate this at home in just a few minutes.

Click through to download the free printable drink labels

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