We’ve boiled down the easiest and most important steps to get your Store ready for the November rush.
1. ADD YOUR COVER IMAGE AND ARTIST SIGNATURE
Read these instructions for preparing your Artist Signature file.
The cover image in Bethania Lima’s Minted Artist Store
2. ADD UP TO 5 IMAGES TO YOUR ABOUT YOURSELF CAROUSEL
Read advice in “7 Tips for Creating a Unique Artist Brand” and “10 Tips for Taking Great Photos for Your Artist Store.”
Miranda Mol’s About Yourself carousel in her Minted Artist Store
3. SPOTLIGHT YOUR HOLIDAY SECTION
If you have Holiday products, use your Merchandising Tools to position your Holiday section after your Store Home section, so that it appears as the second category tab on your Store. For technical advice, read these FAQs, and watch this instructional video.
4. MERCHANDISE YOUR FEATURED PRODUCTS
Featured Products are the first row of four products, within a carousel of up to 12 products. Read insights from the Minted Merchandising Team in “How to Merchandise Your Store for the Holidays.”
5. CREATE CUSTOM SECTIONS AND REARRANGE YOUR PRODUCTS
To position your best products at the top of each section, use Merchandising Tools to change the order in which they’re displayed. For help, read the “How can I curate my Store?” FAQ and watch this instructional video. Read more insights in “Top 10 Tips for Curating Your Minted Artist Store.”
6. ROUND OUT YOUR ASSORTMENT WITH SELF-LAUNCH PRODUCTS
Self-launch non-customizable products without going through the Design Challenge process. Minted offers self-launch non-customizable art, fabric, notebooks, wrapping paper, mini cards, and A2 and A7 stationery. Read more about self-launch in FAQs.
Pandercraft’s Holiday Headliner Gift Tag, a self-launched minicard
7. ADD YOUR STORE URL TO YOUR SOCIAL MEDIA PROFILES
Stacy Kron’s Instagram includes a link to her Artist Store
8. PROMOTE YOUR MINTED PRODUCTS AND STORE ON SOCIAL MEDIA
Read our advice in the Holiday Playbook for Artist Stores:
9. SHARE MINTED PROMOTION CODES WITH YOUR NETWORK
Stay tuned—we’ll email you codes and more information in November.
This is the eighth article in our 2015 Minted Holiday Playbook for Artist Stores, a one-month program designed to teach artists how to better merchandise, market, and sell their work.
RELATED ARTICLES & RESOURCES
5 Tips for Getting Press From Local Media and Blogs
How to Promote Your Artist Store Beyond Social Media
What Are the Best Social Media Platforms for You?
9 Ways to Build a Social Media Following
Minted’s 7 Tips for Creating a Unique Artist Brand
How To Merchandise Your Artist Store for the Holidays
10 Tips for Taking Great Photos for Your Artist Store
Published October 29, 2015 • Learn how to become a Minted artist here.Comments Off on The Essential Checklist for Minted Artist Stores