We always walk away from Minted Meetups newly inspired and full of ideas—and the August 21, 2015, L.A. Meetup was no exception. On an idyllic Southern California evening, more than 20 artists met at a restaurant called Primitivo in Venice Beach.
Conversation topics included the Minted Home launch, the challenges of managing a busy schedule, and artists’ desires to develop their personal brands.
Meetup attendees, top row from left: Dustin Miller, Maria Mordvintseva-Keeler,
Aeryn Donnelly-Terrey, Renee Pulve, Simone Klein, Erica Krystek, Eric Beckett,
Aspacia Kusulas, Karen Leung, Dariana Cruz, and Amy Hall.
Bottom row from left: Shirley Lin Schneider, Jessica Nugent, Patty Vargas, Aporn Khananusit-Hama, Jessica Miller, Jessica Druxman, Lynn Knipe, Tanya Peng Lee, Anthea Tjuanakis Cox,
Sara Berrenson, Jeanetta Gonzales.
Not pictured: Annie Seaton, Leah Bisch, Jennifer Thorp Morehead.
Dariana Cruz of Dari Design Studio said the event was a refreshing break from her working-from-home routine, and her takeaway was realizing Minted’s interest in learning from the community.
“It felt really good to feel Minted’s sincere intention to connect with and listen to us,” said the L.A. artist who collaborates with her sister, Dariela. “By paying attention to that connection, we can create new systems, products, ideas, and projects that benefit the artists, the company, and the consumer as well. Not many companies allow for that openness to happen.”
Anthea Tjuanakis Cox, Director of Artist Relations, flew to L.A. from Minted’s San Francisco office and enjoyed the open dialogue. “I loved learning how Minted fits into different people’s lives and seeing just how diverse it is. During nap time, between jobs, a place to have full creative control after a day job,” she said.
One of Anthea’s takeaways centered around Minted’s growth and the need for creating a strategy to help artists manage the large number of design challenges. She also encouraged artists to enter new challenge categories. “Amazing things happen when artists bring their influences to a new canvas,” she said.
We gave L.A. Minted Meetup attendees totes and California-themed Minted prints,
like “San O Daydream.” This photo was created by husband-wife duo Jessica and Dustin Miller of Owl and Toad, who attended the event.
The next Los Angeles Minted event is a Maker’s Night in October 2015.
Published August 25, 20152 COMMENTS