Today, I’m excited to announce that Minted is expanding into textiles and has opened more than 1,000 stores for competition-winning designers and artists, turning Minted into a platform-enabled marketplace and providing Minted’s customers more direct access to the world’s best designers and artists.
Over the past seven years, Minted has focused on creating beautiful one-of-a-kind paper goods – stationery, party décor and art – and starting today, you’ll be able to find the same high-quality, highly unique assortment you’ve come to expect from us in fabrics, sold by the yard. In order to assemble the gorgeous assortment of fabrics you can now find on Minted, we quietly held a design competition and received 1,400 breathtaking submissions by independent artists around the world – from Cape Town, South Africa to Milford, Michigan. The winning design, Sweet Leaves and Berries, was created by Erin McManness of Atlanta, Georgia. And that’s just the beginning!
In other news, we are also announcing that more than 1,000 winning designers have been invited to open their own stores on Minted. Going forward, if you win a prize in a Minted design challenge, you will be invited to open a store on Minted where you can launch your any art prints and fabric designs you choose without going through the competition process, using Minted’s back-end fulfillment and customer service to operate your business. You can easily upload your art print, for example, and sell large format prints, framed, directly to consumers – with Minted handling all of the printing, framing, and customer service.
As I sat here writing this blog post tonight, I saw countless art prints being launched to the site. In fact, Erin McManness (mentioned above as our fabrics design challenge winner), coincidentally launched this quite adorable art print, “French Flower Shop” as well the beautiful “Little Terrarium Succulent Illustration” while I was writing about her!
Finally, in order to help designers and artists continue doing what they do best – create beautiful, one-of-a-kind goods – and in order to help us do what we do best – make and ship their creations on-demand – we’re happy to also announce that Minted has raised $38 million in a Series D round led by Norwest Venture Partners, with participation by Technology Crossover Ventures.
To our customers – we thank you for your patronage and we continue to strive to serve you better each year.
To our community of designers and artists – thank you for your continued support, you make Minted special and we are honored to have you be a part of our curated marketplace.
MORE AFTER THE